Beschreibung By Invitation Only: How We Built Gilt and Changed the Way Millions Shop. Gilt, currently valued at more than $1 billion, was launched by Alexis Maybank, Alexandra Wilkis Wilson, and three colleagues in 2007. It is one of the most fascinating startups of recent years. And it all began with one bold idea: to bring sample sales online and change the way millions shop. As they write about the day Gilt.com went live: "We had created a Web site that could potentially change the rules of retail...If shopping was traditionally a slow, leisurely activity...it would now be competitive, addictive, urgent, thrilling...not just easier, but so much more fun." Alexis and Alexandra share their perspective in this dramatic story of Gilt's birth, rise, and evolution. They show how they juggled the conflicting needs of their suppliers, engineers, marketers, and potential investors. They explain how they blended their individual strengths and weaknesses and managed their rapidly growing team. And they take us through the darkest moments of the recession when Gilt might easily have died.
By Invitation Only: How We Built Gilt and Changed the Way ~ By Invitation Only: How We Built Gilt and Changed the Way Millions Shop - Kindle edition by Maybank, Alexis, Wilkis Wilson, Alexandra. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading By Invitation Only: How We Built Gilt and Changed the Way Millions Shop.
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By Invitation Only: How We Built Gilt and Changed the Way ~ Gilt, currently valued at more than $1 billion, was launched by Alexis Maybank, Alexandra Wilkis Wilson, and three colleagues in 2007. It is one of the most fascinating startups of recent years. And it all began with one bold idea: to bring sample sales online and change the way millions shop. As they write about the day Gilt went live: "We .
By Invitation Only: How We Built Gilt and Changed the Way ~ By Invitation Only (Hardcover) How We Built Gilt and Changed the Way Millions Shop. By Alexis Maybank, Alexandra Wilkis-Wilson. Portfolio, 9781591844631, 266pp. Publication Date: April 12, 2012. Other Editions of This Title: Paperback (5/28/2013)
By Invitation Only: How We Built Gilt and Changed the Way ~ "First, Gilt Groupeâs co-founders changed the way we shop by recreating the excitement of a sample sale online. Now, with âBy Invitation Only,â theyâve let us in on their innovative creative process. Anyone who hopes to understand the world of tech entrepreneurship â or upend it â would be wise to read it."
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